Brand Content
Video Production, Editorial Design, Brand Visual Works
Service Areas
Brand Content by Loonshot Visuals
Video Production
Create various video content including corporate videos, product introductions, and event videos.
Editorial Design
Design brochures, catalogs, posters, and digital content.
Brand Visual
Develop brand identity including logo, CI/BI, and brand guidelines.
PROJECT ARCHIVE / 30
Ideas, made into experiences.
Choose a project. Explore its story, scope and visual details.
Work from the company portfolio, organized by discipline. Work before 2022 predates the studio’s founding.
Gractor Design System
Explore project
01 / 30 — Design System / UI
Gractor Design System
A responsive design system for a smart-farm service, organizing recurring UI into shared rules and components.
- Client
- Gractor
- Period
- 2021
- Discipline
- Design System · UI
The experience
Browse the original pages to explore the shared component and icon language.
From planning to delivery
Figma-based graphic design, color, typography and component guidance, with icon specifications and usage guidance.
Explore the visuals
Pengtai Digital Media
Explore project
02 / 30 — Motion / Visual Story
Pengtai Digital Media
Visual content for a digital media solution, developed through storyboards, graphics and animation.
- Client
- Pengtai
- Period
- 2019
- Discipline
- Motion · Visual Story
The experience
Browse the original imagery to explore the visual scenes and graphic approach used to communicate the service.
From planning to delivery
Work covered project management, storyboard design, graphic design and animation design.
Explore the visuals
Toro Sushi Identity
Explore project
03 / 30 — Identity / Brand
Toro Sushi Identity
A visual identity for Toro Sushi, exploring the brand through corporate and brand identity design.
- Client
- Toro Sushi
- Period
- 2017
- Discipline
- Identity · Brand
The experience
Explore the visual composition of the brand’s symbols and logos in the original portfolio pages.
From planning to delivery
Corporate and brand identity work for Toro Sushi in 2017.
Explore the visuals
RainbowKids Identity
Explore project
04 / 30 — Identity / Editorial
RainbowKids Identity
An identity for the RainbowKids cheerleading team, extending from symbols and logotypes to business cards.
- Client
- Rainbow Company
- Period
- 2014
- Discipline
- Identity · Editorial
The experience
Explore how the identity’s elements come together through logo combinations and original application examples.
From planning to delivery
Corporate identity, brand identity and business-card design, including units, combinations and logotypes.
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RainbowKids Website
Explore project
05 / 30 — Web / Brand
RainbowKids Website
A website introducing a kids’ cheerleading team and its brand.
- Client
- Rainbow Company
- Period
- 2008
- Discipline
- Web · Brand
The experience
A website introducing a kids’ cheerleading team and its brand.
From planning to delivery
Graphic design and web interface implementation. Including ActionScript.
Explore the visuals
Invisible People
Explore project
06 / 30 — Campaign / UI/UX
Invisible People
Mobile interface design for a social-network campaign.
- Client
- Cheil
- Period
- 2015
- Discipline
- Campaign · UI/UX
The experience
Mobile interface design for a social-network campaign.
From planning to delivery
UI/UX and graphic design.
Explore the visuals
Nike WE RUN SEOUL
Explore project
07 / 30 — Campaign / Web
Nike WE RUN SEOUL
Webpages introducing a running event and supporting participant registration.
- Client
- Nike
- Period
- 2010
- Discipline
- Campaign · Web
The experience
Webpages introducing a running event and supporting participant registration.
From planning to delivery
Page production and implementation support with HTML, CSS and PHP.
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Goodtime Music
Explore project
08 / 30 — Campaign / Motion
Goodtime Music
A microsite for a music service.
- Client
- KTF
- Period
- 2008
- Discipline
- Campaign · Motion
The experience
A microsite for a music service.
From planning to delivery
Graphic design, Flash motion and scripting.
Explore the visuals
KTF Screensaver
Explore project
09 / 30 — Motion / Visual Story
KTF Screensaver
A screensaver expressing a brand through motion.
- Client
- KTF
- Period
- 2006
- Discipline
- Motion · Visual Story
The experience
A screensaver expressing a brand through motion.
From planning to delivery
Storyboarding, graphic design, Flash motion and scripting.
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Samsung NX10 Screensaver
Explore project
10 / 30 — Motion / Visual Story
Samsung NX10 Screensaver
Screensaver content for a camera product.
- Client
- Samsung
- Period
- 2009
- Discipline
- Motion · Visual Story
The experience
Screensaver content for a camera product.
From planning to delivery
Graphic design, Flash motion and ActionScript implementation.
Explore the visuals
Paran Pudding Guide
Explore project
11 / 30 — Web / Campaign
Paran Pudding Guide
A guide page introducing a service launch and how to use it.
- Client
- HTC (portfolio credit)
- Period
- 2006
- Discipline
- Web · Campaign
The experience
A guide page introducing a service launch and how to use it.
From planning to delivery
Graphic design, Flash motion and scripting. The portfolio records 50% participation.
Explore the visuals
Everland Event
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12 / 30 — Campaign / Visual Design
Everland Event
Webpage graphics for an Everland event.
- Client
- Everland
- Period
- 2007
- Discipline
- Campaign · Visual Design
The experience
Webpage graphics for an Everland event.
From planning to delivery
Graphic design.
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Talkbean Guide
Explore project
13 / 30 — Web / Campaign
Talkbean Guide
Webpages introducing a service launch and usage.
- Client
- Interpark
- Period
- 2007
- Discipline
- Web · Campaign
The experience
Webpages introducing a service launch and usage.
From planning to delivery
Graphic design, Flash motion and scripting. The portfolio records 50% participation.
Explore the visuals
SKT SCH-B630 Webzine
Explore project
14 / 30 — Editorial / Web
SKT SCH-B630 Webzine
A digital webzine introducing a mobile product.
- Client
- SKT
- Period
- 2007
- Discipline
- Editorial · Web
The experience
A digital webzine introducing a mobile product.
From planning to delivery
Graphic design. The portfolio records 50% participation.
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Cinus Event
Explore project
15 / 30 — Campaign / Motion
Cinus Event
Event-page visuals and motion content for a cinema brand.
- Client
- Cinus
- Period
- 2009
- Discipline
- Campaign · Motion
The experience
Event-page visuals and motion content for a cinema brand.
From planning to delivery
Graphic design, Flash motion and scripting.
Explore the visuals
Brinicle Emoticons
Explore project
16 / 30 — Character / Illustration
Brinicle Emoticons
Character stickers and emoticons for expressing emotions in messages.
- Client
- Brinicle
- Period
- 2011
- Discipline
- Character · Illustration
The experience
Character stickers and emoticons for expressing emotions in messages.
From planning to delivery
Character illustration.
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Rainbow Company Identity
Explore project
17 / 30 — Identity / Editorial
Rainbow Company Identity
Corporate identity, business cards and envelopes for Rainbow Company.
- Client
- Rainbow Company
- Period
- 2008
- Discipline
- Identity · Editorial
The experience
Corporate identity, business cards and envelopes for Rainbow Company.
From planning to delivery
Design of brand symbols, logos and their applications.
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RainbowKids Original Identity
Explore project
18 / 30 — Identity / Brand
RainbowKids Original Identity
An early brand identity for the RainbowKids cheerleading team.
- Client
- Rainbow Company
- Period
- 2008
- Discipline
- Identity · Brand
The experience
An early brand identity for the RainbowKids cheerleading team.
From planning to delivery
Brand identity, business-card and envelope design.
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Impact Junior Identity
Explore project
19 / 30 — Identity / Brand
Impact Junior Identity
Brand identity for the Impact junior cheerleading team.
- Client
- Rainbow Company
- Period
- 2008
- Discipline
- Identity · Brand
The experience
Brand identity for the Impact junior cheerleading team.
From planning to delivery
Brand identity, business-card and envelope design.
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Nori Company
Explore project
20 / 30 — Identity / Signage
Nori Company
Identity and signage for a music and acting group.
- Client
- Nori Company
- Period
- 2010
- Discipline
- Identity · Signage
The experience
Identity and signage for a music and acting group.
From planning to delivery
Corporate identity, brand identity and signage design.
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Hong Kong Restaurant
Explore project
21 / 30 — Identity / Signage
Hong Kong Restaurant
Restaurant identity extending from the logo to in-store applications.
- Client
- Hong Kong
- Period
- 2010
- Discipline
- Identity · Signage
The experience
Restaurant identity extending from the logo to in-store applications.
From planning to delivery
Corporate identity, business cards, signage, menus and printed materials.
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LISO Identity
Explore project
22 / 30 — Identity / Brand
LISO Identity
Brand identity and business-card design for LISO.
- Client
- Rainbow Company
- Period
- 2014
- Discipline
- Identity · Brand
The experience
Brand identity and business-card design for LISO.
From planning to delivery
Brand identity and business-card design.
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HKFood Identity & Package
Explore project
23 / 30 — Identity / Packaging
HKFood Identity & Package
Identity and packaging applications for a food-supply and packaging brand.
- Client
- HKF
- Period
- 2018
- Discipline
- Identity · Packaging
The experience
Identity and packaging applications for a food-supply and packaging brand.
From planning to delivery
Corporate and brand identity, business cards, packaging and stickers.
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POSH
Explore project
24 / 30 — Identity / Brand
POSH
Logo design for a hair salon and academy.
- Client
- POSH
- Period
- 2018
- Discipline
- Identity · Brand
The experience
Logo design for a hair salon and academy.
From planning to delivery
Logo design.
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Allot Edge Platform
Explore project
25 / 30 — Identity / Technology
Allot Edge Platform
Brand identity for an IoT platform.
- Client
- Gractor
- Period
- 2021
- Discipline
- Identity · Technology
The experience
Brand identity for an IoT platform.
From planning to delivery
Brand identity design.
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Rainbow Event Posters
Explore project
26 / 30 — Editorial / Campaign
Rainbow Event Posters
Posters and leaflets promoting performances and events.
- Client
- Rainbow Company
- Period
- 2008
- Discipline
- Editorial · Campaign
The experience
Posters and leaflets promoting performances and events.
From planning to delivery
Event poster and leaflet design.
Explore the visuals
LISO Event Posters
Explore project
27 / 30 — Editorial / Campaign
LISO Event Posters
Posters and leaflets for a LISO event.
- Client
- Rainbow Company
- Period
- 2017
- Discipline
- Editorial · Campaign
The experience
Posters and leaflets for a LISO event.
From planning to delivery
Event poster and leaflet design.
Explore the visuals
M-flat Business Cards
Explore project
28 / 30 — Editorial / Identity
M-flat Business Cards
Business-card design for M-flat.
- Client
- M-flat
- Period
- 2018
- Discipline
- Editorial · Identity
The experience
Business-card design for M-flat.
From planning to delivery
Business-card design.
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Samsung U-class Bus
Explore project
29 / 30 — Illustration / Signage
Samsung U-class Bus
Wrap graphics for the Samsung U-class experience bus.
- Client
- Samsung
- Period
- 2010
- Discipline
- Illustration · Signage
The experience
Wrap graphics for the Samsung U-class experience bus.
From planning to delivery
Bus-wrap design and illustration.
Explore the visuals
Oishii Sushi Menu
Explore project
30 / 30 — Editorial / Retail
Oishii Sushi Menu
Menu-board design for Oishii Sushi in Canada.
- Client
- Oishii Sushi, Canada
- Period
- 2015
- Discipline
- Editorial · Retail
The experience
Menu-board design for Oishii Sushi in Canada.
From planning to delivery
Menu-board design.
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Brand Films / Advertising / Motion Graphics
Production Process
Requirements Analysis
Identify brand goals, target audience, and key messages.
Concept Planning
Develop visual concepts and storylines that match the brand.
Production & Design
Experts create and design the content.
Feedback & Revision
Incorporate client feedback to enhance quality.
Final Delivery
Deliver final results in various formats.